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Copywriting is interface design

Thomas Byttebier wrote down some of his thoughts on copywriting.

… copywriting is an often overlooked aspect of UI design. That’s a serious shortcoming, because if you come to think of it: most of an app’s user interface simply is text. Hide the icons, imagery or colors and every app or web site is basically just letters and numbers. There may be some data in there, a significant part of it is UI. It would be stupid not to take excellent care of it.


Be sure to also check out his posts on icons and typography.

Freek Van der Herten is a partner and developer at Spatie, an Antwerp based company that specializes in creating web apps with Laravel. After hours he writes about modern PHP and Laravel on this blog. When not coding he’s probably rehearsing with his kraut rock band. He loves waffles and butterflies.